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It’s time for the first ever College Commuter Challenge where students will track their biked/walked/bused /ect miles and calculate how much CO2 they offset. Treehugger reports.

The challenge will take place throughout April and colleges that sign up now will be sent a marketing packet to help promote the program among students.

[via Treehugger]

If you happen to be in town this weekend, unlike myself, there are two very different but cool things going on.

MonsterTrack, the “Illest Outlaw Alleycat Race” has a few different events taking place in Brooklyn starting with a party tonight.

Friday Night – Party at 3rd Ward 195 Morgan St. Brooklyn

9p-3a $5 at the door. Anyone can ride for free.

Open Goldsprints Qualifier and Rad Ride/Hawt Hoopty Contest

Saturday – Registration will start around 1p. Race will be around 4p.

Sunday – Sprints Stunts and Brunch

Boneshakers 134 Kingsland Ave Brooklyn noon til dark

[via MonsterTrack]

The Museum of the City of New York has an ongoing exhibition “Growing and Greening New York” through 22nd. 1220 Fifth Avenue at 103rd St

Last night they had a talk discussing the issue, “If you could lock your bike inside your office, would you be more inclined to ride to work?” The talk was preceded by the unveiling of two indoor bike-parking proposals, selected from more than 700 entries.

Shown left is “Tether and Groove” by Brian Ripel and George Showman, RSVP Architecture Studio and “In-Building Parking Facility” by Anthony Lau and Jessica Lee, Cyclehoop. [via TimeOut]

Cultivator Advertising & Design crafted the pro-biking message above on behalf of New Belgium Brewing Co. in Fort Collins, Colo. Employee-owned New Belgium is one of your more eco-friendly brewers across the board. It’s wind powered, and it “recycles, reuses or composts 73 percent of its waste stream.”

Yeah we know they were paid to do this The company did this pretty much pro-bono, and it is cool to see .

[via AdFreak]

We posted awhile back about Yakkay Helmets which were cute, but potentially unsafe due to the fabric nature of their covers. Fabric prevents the helmet from skidding on the ground which can potentially lead to your head stuck on the pavement…not pretty.

Now worries fashionistas thanks to Cyclefashion!

Helmets are designed by an eco-conscious Japanese-born designer who got fed up with looking terrible on her bike so she created her own collection of helmets that are funky and still meet all the safety requirements. The designs are cleverly positioned on the back and on the left-hand side so drivers and pedestrians can admire you as you go.

Helmets are priced from $80 to $120. Check out more styles on their site.

[via Treehugger]

Oh and if you are looking for not safe, sexy helmets check out these crazy helmet covers from Riding Pretty.

Bike culture is fast becoming the norm for cool kids everywhere. Designers have long looked to the cool kids for inspiration and Calvin Klein takes it to a new level with his “bike seat” inspired jacket. Fully outfitted with foam, bonded with fabric and wool, the jacket uses a heat-molding process to create patterns and  indented stripes. Klein describes it as “a very nice way to express modernism.” Decide for yourself.

[via Trendhunter]

Times Up is at it again.

Love the Bike Lanes: Time’s Up! has organized a “Love Your Lane” group bike ride Saturday, which culminates with an after-party at the mysterious “Autumn Bowl” in Greenpoint, and a dance party in the bowl! Their website encourages you to “celebrate Valentine’s Day with your true love—your bicycle…Join the Party on Wheels as we listen to corny love ballads from the soundbike, throw roses at all the cars parked outside of the bike lanes and spread the message of love to all the drivers we pass stuck in traffic. Road rage is OUT, bike-lane-loving is IN.” The ride begins at 7 p.m. at Astor Place Cube; the $10 party benefits Times Up! and features DJs, a live set by Team Robespierre, and free valet bike parking.

Love it. [via Gothamist]